Shoes of Prey // Email Design
Art Director / Designer
As Art Director, I was responsible for the visual design of the Shoes of Prey email marketing. I collaborated with our marketing team and writer to generate a visual story for each email - which also included supporting assets for social media, and blog-style web publication. I was responsible for establishing the brand look and layout template for email communications, organizing and directing photoshoots, curating images for editorial stories, and designing/overseeing the design of each email.